CASE STUDY
Your guide to Lagos’ best eats & spots
OUR SERVICES
Social Media Management
Copywriting
SEO
CLIENT
Foodie in Lagos
Foodie in Lagos is a platform dedicated to helping food enthusiasts discover the best culinary experiences in Lagos, from top-rated restaurants to hidden gems. The platform curates content to guide food lovers in exploring the city’s vibrant food scene. Oversaw content creation and management for the platform’s blog, ensuring high-quality, SEO-friendly posts aligned with editorial policies and guidelines. Responsibilities included writing engaging articles, designing cover photos, and managing the website, while verifying accuracy through meticulous fact-checking. Collaborated with content creators to maintain consistent quality across social media platforms and produced detailed reviews of food brands and restaurants for public consumption. Additionally, optimized the website for search engines by implementing effective SEO practices, driving significant growth in traffic and engagement. Key Achievements: Increased newsletter subscribers from 1,180 to 1,920. Developed and executed an SEO strategy that boosted organic traffic by 30% within six months.